Laurie Berkner has charmed many of the parents who write for Blogging Baby, not to mention their kids. Now Berkner's production company, Too Tomatoes Records, is hitting those parents just where they are: Starbucks.

The coffee shop and record company are co-releasing a new Laurie Berkner music DVD - interestingly, packaged in a traditional CD-sized box - We Are…The Laurie Berkner Band, on February 14. It's only the second time Starbucks has announced the release of a DVD (although the first one, Lionsgate’s Akeelah and the Bee, won't be on the shelves until later this year).

I think the strategy of targeting kids' titles to the Starbucks customers makes perfect sense. I'll bet parents of young children are a major demographic for the ubiquitous coffee company - after all, the Starbucks cup is the favorite accessory of every pregnant celebrity!