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Breastfeeding mom too sexy for Victoria's Secret
Categories: Eating & Nutrition
Oh Meredith, you rarely let me down when I'm looking for a story
idea. You know how much I love breastfeeding stories. It must be my residual guilt at not breastfeeding forcing me to
find ways to make it as easy as possible for women to feed their babies in public while breastfeeding.You would think a store which glorifies the power of breasts like Victoria's Secret does, would of all places, encourage women to use their breasts in their most naturally powerful form. You know, lactating?
But apparently not. Lori Rueger of South Carolina testified before her state legislature that she was encouraged to stop breastfeeding her 10-week-old daughter in the dressing room of a Victoria's Secret store.
A spokesman for Limited Brands says it is Victoria's Secret stores have a, "long-standing policy to allow nursing in our stores. We are still for and about women."
I'd love to see the revised employee handbook at Victoria's Secret stores encouraging employees to allow breasts to be sexual and also utilitarian.
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Reader Comments (Page 1 of 1)
Sara 2-14-2006 @ 11:50PM
of course they arnt breastfeeding friendly. They dont even make nursing bras.
Reply
amanda 3-20-2006 @ 12:49PM
I think the employee who asked the women to leave needs to sit in a room full of hungry breastfeed 7 month olds for about an hour and I bet they'd change there policys on things.
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cindy 4-27-2006 @ 2:57PM
I too think breastfeeding your baby should be allowed but.... There are those moms who think it is fine and "natural" too just pop that breast out and "expose" it everyone and also have the attitude that if someone doesn't want to see them however briefly it takes to turn away that that's just "tough"!
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Cathy 2-03-2006 @ 8:48AM
I wrote VS a letter telling them how great their bikini panties work as maternity panties. They fit right under the belly with a soft cotton elastic band and look so much better than over the belly undies. I suggested they consider someday making nursing bras. I got a terse letter back that "we do not make maternity clothes".
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Brenda 2-03-2006 @ 10:57AM
I used to work at VS. In all of the stores that I worked (3, including managing in 1) breastfeeding women are to be accomodated in such a way that makes them most comfortable.
In one of the smaller stores, we had a breastfeeding woman in a dressing room for 45 minutes and a line 5 deep. Women were fed up and leaving.
Since Limited Brands is evil, demanding, and allows no reason for not exceeding hourly sales goals, that may have prompted the store to try to move the woman along.
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Annie 2-03-2006 @ 4:18PM
Why even take up a dressing room? If you're a breastfeeding mom who goes out with your kid, you've got to be ready to nurse, anytime, anywhere. Why hide in dressing rooms and unclean bathrooms. Would you eat in there?
Personally, I get enough privacy tossing a blanket over my shoulder (tucked around the bra strap to keep in there!). I've nursed my babe while sitting along a wall in a busy airport, at the mall, while eating at restaurants and fast food joints and even at the playground. Never have I been asked to move. Never has anyone commented or given me nasty looks. I've realized that no one makes a fuss as long as you don't make a fuss yourself and you're discrete about it.
My 2 cents...
Annie (who's been BFing for 9+ months now!)
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Elizabeth S. 2-04-2006 @ 12:34PM
If VS refuses to make them, who else might be selling sexy nursing bras? And not just online - need to make sure the thing fits right, first!
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