Reebok to pay $1 million penalty for lead paint violation
Categories: Shopping and recalls
And just to prove they mean business, yesterday the CPSC handed down the largest ever civil penalty for violation of the Federal Hazardous Substances Act. Reebok was fined $1 million for importing and distributing bracelets containing toxic levels of lead. The Chinese-made bracelets, given away as free gifts with the purchase of children's footwear, were recalled in 2006 after a four-year-old boy died after swallowing the heart pendant attached to the bracelet.
"This civil penalty sends a clear message that the CPSC will not allow companies to put children's safety at risk," Acting CPSC Chairman Nancy Nord said in a release.
The fine was the result of a settlement with Reebok, who deny violating federal law. Since the recall, Reebok says they have established procedures "which ensure all gift-with-purchase and promotional items and premium products associated with our brand meet or exceed the highest quality and safety standards."
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