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Grandma too young for Toys R Us discount
Filed under: In The News, Weird But True
When it comes to being a grandparent, is there an age limit? According to Toys R Us there is -- it's 50 years old. When the toy giant put out a new coupon that gave grandparents the right to spoil their grandkids at the store -- to the tune of 20% off -- they also included a disclaimer in the fine print: Grandparents must be at least 50 years old.Linda Peters of Phoenix, however, is only 49. When she took her coupon to the store to buy a treat for her little grandson, she was told that she didn't qualify and wouldn't receive the discount. Though the coupon read "We love grandparents," Linda definitely wasn't feeling the love.
Toys R Us is standing by their decision. They told the press that any new promotion needs limits and putting an age requirement on theirs was appopriate. They're even going to extend an olive branch to Linda by giving her the discount after all. But I'm wondering, what do you think? Can grandparent-hood be defined by a number? Should it be? Or is Toys R Us being discriminatory?
| Yes. They have a right to limit their promotions. | |
|---|---|
| No. It discriminates against younger grandparents. | |
| Other -- share with us in comments. |
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ReaderComments (Page 1 of 18)
9-14-2008 @ 3:46PM
Woody said...They should have made it a Senior Grandparents' discount and put the age disclaimer more boldly the coupon. Another fix would have been to Start the coupon copy, "If you're a Grandparent, and over 50...."
Someone was "asleep" in their marketing department.
Reply
9-14-2008 @ 6:58PM
Jan Bujwit said...I was a grandparent at 45. However, I have owned and operated a business and know that limits have to be set and enforced. If you allow people to take advantage you can be assured that they will do so. Someone wrote about changing the discount to that of a Senior Citizen's discount, something we are all familiar with and accept. I think the company will have fewer problems if they do as the writer suggests. However, it still upsets me that a private business can be reduced to making things comfortable for others. It is, after all, their business and not that of the customers. Frivilous law suits against policies set by companies are often ridiculous. Why can't people just accept that the store has a policy they follow? Screaming discrimination should mean that someone has been hurt and suffered in some way, not by twenty dollars or less. How much money is the average grandparent going to spend in Toy's r us? If they spend $100, we are talking about $20. If the grandparent's are on Social Security and no longer work, I can see that this amount of money might make some remarkable difference. However, age 45? I was earning money at that age and not restricted to social security benefits. Isn't that why discounts are given to the older generation? Due to unreasonable people, the store should do as the writer suggests and change the promotion to senior citizens. We live in such a stingy, greedy world when some grandparent of working age screams over a few bucks.
9-14-2008 @ 3:44PM
Judy said...Do I have to prove I AM a grandparent? I am over 50, so can I buy something at 20% off? Do I have to meet BOTH conditions? I would bet I don't. I think the promotion should read, "Discounts to customers over 50." It's misleading...the "We love Grandparents" part. They love baby boomers and want their money!
Reply
9-14-2008 @ 5:18PM
weaverjac said...I agree. They should have the coupon as a "senior citizen" discount like other retailers do. Then they could put an age limit without repercussions. How can they expect proof that a person using the coupon is actually a grandparent? They can't. They can ask for proof of age easily enough. Therefore, they need to print up some new coupons. They can still throw in the grandparents sales pitch if they want to. Just don't say it's for grandparents solely.
9-14-2008 @ 5:53PM
Kelli said...I don't think they should be limiting "grandparents" to 50. I agree if they want to limit ages they should have a senior citizen discount. Next spring, my step-daughter is going to become a mother, she's 21, my husband 45 and I am 34. Technically I will be the child's grandmother and as I do act and feel as I'm my step-daughter's Mom, I am the child's grandmother. So that's not a fair justification of "being a grandparent"!
9-14-2008 @ 6:31PM
Aimee said...Yes, I believe that the store can set their own promotion limitations,however,a grandparent is a grandparent and they should be allowed to participate in this promotion. If they wanted to have the promotion for age 50 and over they should have called it a senior promotion. Grandparents are younger today than ever before.
Certainly younger than 50 !
9-14-2008 @ 6:36PM
Renee said...I am a young Grandma of 3. I should have the right to use that coupon and I am only 46 yrs.old
9-14-2008 @ 6:49PM
PATTY said...I'M A GRANDPARENT AND I TOO AM ONLY 49...I DO AGREE THAT THEY COULD HAVE MADE IT A LITTLE MORE CLEAR THAN 'FINE PRINT' BUT UNFORTUNATELY IN SOCIETY TODAY THE SAD FACT IS GRANDPARENTS ARE GETTING "YOUNGER" I PERSONALLY DON'T SHOP AT (TRU) BECAUSE THEY ARE AND CONTINUE TO BE WAY TOO PRICEY FOR MY VERY LIMITED INCOME......I just read a post that said businesses want customers who have $$..DOES THAT MEAN IF YOU'RE UNDER 50 YOU DON'T HAVE $$$$ ? AND THAT AS SOON AS YOU TURN 50.....WOW, YOU CAN NOW GO SHOPPING AND BUY THINGS FOR YOUR GRANDBABIES.
9-14-2008 @ 7:15PM
Phil said...I agree.
wouldn't a Senior discount work better than a Grandparent's discount anyway?!
after all... most seniors don't shop at toys-r-us unless there it is for children or grandchildren!!!
9-14-2008 @ 7:57PM
Nancy said...This is one of the craziest things I've ever heard! If that is the case then this Grandma will go shop elsewhere to spoil her grandchildren. Ever heard of online shopping besides ToysRUs? Amazon.com , QVC, and ebay are my friends. Who needs ToysRNotUs anyway. I'm 51, but I don't look like a Grandma, but I am proud to be one. A sale is a sale no matter how old or what color your skin is. This is way out of line!
9-14-2008 @ 9:51PM
Mooslee said...Rules are rules. Im sick of everybody demanding special privileges from every angle. If the rule says age 50 then by god its 50. No one has to bend just cause you married early and your kids got knocked up young.
9-14-2008 @ 10:21PM
Renee said...We should be grateful that Toys R Us gave a 20% coupon to grandparents to begin with. I am 54 and am a grandmother to 4. 20% is a great discount in this economy. Usually discounts are for seniors and those of us who aren't quite that age don't qualify. Thank you Toys R Us.
9-14-2008 @ 10:58PM
2young2 said...What are you talking about? Baby Boomers are spread out over 20 years. They want EVERYONE'S money!
9-14-2008 @ 11:31PM
DGS said...Mooslee - don't get your comments. While I agree with ToysRUs being able to set their own rules, a 24 year old college educated married couple could have a 24 year old college educated son that is married and has a child. They are grandparents at 48. Nothing "knocked up" about it!
9-14-2008 @ 11:45PM
Jeanean said...This is the second time that Toys R Us has insulted its clients. Does anyone remember about 2 years ago an Asian woman won a promotion for her grandbaby and at the last moment Toys R' Us said the grandprize was only for legal U.S. citizens? Toys R' us did not run that disclaimer on the contest entry form and only honored their commitment after a firestorm of controversy.
The point is that Toys R' Us is run by incompetents. Whoever is in charge of marketing for this company is systematically ruining their former good name. This might explain why Toys R' Us has had to close stores and may be losing marketshare.
Another poster mentioned that customers will take advantage of businesses. Let's be honest no company has ever offered a coupon for purely altruistic reasons. The point of a coupon is to entice customers into the store so that they can trade their hard earned money for your goods and services. The store makes a tidy sum on this exchange called profit!
When a company like Toys R' US constantly snubs its customers with arbitrary and ill thought out schemes they don't need the business. The solution is shop at Walmart, K-mart, and local businesses for all your hopefully non-lead based baby needs.
9-15-2008 @ 12:35AM
Jack said...Of course a company has the right to have any conditions they want on their promotions. But, isn't the idea to generate sales? What do they really care if the conditions are met? They want the sale. If the sale offer goes out to the general public they must expect thousands of responses, so who cares if you are a grandparent of over 50? Get the $$$$
9-15-2008 @ 12:49AM
carrie said...Really...I don't think you should be a grandparent before your 60!!! Kids havig kids gets you to being a grandparent in your 40's! Go Toys R Us!!!
9-15-2008 @ 1:01AM
Tonya said...I myself am a grandparent. I am only 40 and have a 3 year old granddaughter that I am proud to call my own. I think this is very discriminating against younger generation grandparents! What will they do next....if we allow this type of discrimination (again) it only allows stores to become like they were in the 1960's and 1970's where they once chose not to give service due to race and gender. I thought this country was beyond these typical innuendoes!
9-15-2008 @ 1:28AM
Octavia said...This makes no sense, my mother is 43 and has 5 grandchildren, toys r us should be ashamed of themselves. 30 years ago a young grandmother was the norm because people got married and started a family a lot younger. they need to print new coupons because if it was my mother they would have a real problem on there hands lol.
9-15-2008 @ 1:54AM
Sheena said...They have the right to limit their promotions, but the second you contridict your ad then you need to step back and re-look your promo. You can't limit grandparent's ages because a grandparent more often these days are younger than 50. 50 implies "senior citizen" more so than "grandparent" does.