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Dora the Explorer Grows Up and Gets a Makeover
Filed under: In The News

Dora the Explorer is a spunky, kind-hearted, bilingual kid who spends all of her time outdoors having adventures with her dearly loved friends. Until she grows up, that is. Nickelodeon and Mattel announced their new Dora Explorer Girls line yesterday, marketed to kids 5 and way over. That's right...Dora is now a a tween.
The new Dora, who will be revealed in the fall, lives in the big city and goes to middle school. She still solves mysteries but she's abandoned outdoor adventure for shopping, jewelry and fashion. She's also computer savvy; her new fans -- other tween girls -- will be able to plug into virtual Dora playtime on a new site.
"(The Dora's Explorer Girls brand) empowers girls to influence and change the lives of Dora and her new friends," says a press release from Mattel and Nickelodeon. What I wish that doll makers understood is that power shopping is not empowering. We've got a market full of Barbie, Bratz and Polly Pockets that already do a fine job of teaching girls about lip gloss, heels and consumerism.
Bad Kid-Habits and How You Can Fix Them
Whining
TRY: "I can't understand you when you're talking in that whiny voice. Can you ask again in a different way?" (You have to say this at least 10,000 times before it works.) Hold firm with: "I'm sorry you're upset but the answer is still no."
Zela on SXC
Bad Kid-Habit: Screen-obsession
TRY: "Hey kids, new rule: You can only watch TV [say your rules here]." Follow by posting the new rules on the fridge, which will give you the opportunity tosimply point rather than repeat the rule 100x per day.
TIP: Refer to the Tips on the Bad Kid-Habit Whining slide to cope with what happens immediately after you say this and for the 7-10 days that follow.
Annalog85 on SXC
Bad Kid-Habit: Won't Eat Anything
TRY: "If you eat that broccoli, I will cry! I'll do it! No! Don't eat it!" Follow with hysterical pretend-crying. For some reason our children love to watch us sob over veggies.
TIP: You have to really pour on the drama for this to work.
justinhenry on Flickr
Bad Kid-Habit: Won't Get Ready
TRY: We put a sticker chart by the door, and give stickers (princesses for our Little Princess, smiley faces for our Prince) every time they are ready at the door by 7:45.
TIP: Give a small prize when the chart has 25 stickers on it. Something small. Like stickers.
merfam on Flickr
Bad Kid-Habit: Ignores your requests
TRY: Wait until your child needs something (hungry, thirsty, help with a project) then say, "Sure-could you please just put your clothes in the hamper first? Thanks!"
TIP: Don't repeat requests a million times, because that turns your voice into Background Noise.
Johan Larsson on flickr
Bad Kid-Habit: Won't Go to Bed
TRY: Routine, routine, routine. After reading 1,000 books about this, routine is the common advice-thread. Figure out the sequence of events that works best for
your family and do their bedtime routine the same way at the same time every night. (If you have a great routine that works, will you post it in the comments?)
TIP: If you can incorporate things you say or sing into the routine every night, that's even better (like singing the same songs in the same order). Remember Pavlov?
Robert Crum on flickr
Bad Kid-Habit: Sibling fighting
TRY: "Okay you two are not allowed to play with each other for the next 5 minutes. Please find separate things to do." (Follow up with suggestions so they don't just stare helplessly into the middle distance).
TIP: This tends to make siblings unite against you in their desperate desire to play together. Really make them wait it out.
hyperboreal on flickr
Bad Kid-Habit: Dawdling
TRY: When you need your kids to walk along say "Green Light!" and when you need them to stop say "Red Light!" Add in fun by saying "Purple Light!" and explaining what that means (skipping, hopping, or kids' favorite method of forward-motion: the Gallop).
TIP: This comes in super-handy when kids are about to run too far down the block and you shout RED LIGHT!
bjearwicke on SXC
Bad Kid-Habit: Hitting
TRY: When she gets that "I'm going to hit you" look, prevent her from hitting by saying "no hitting that hurts" and moving out of reach or holding her hands.
TIP: Preventing hitting takes more vigilance but if you can do it, it's easier to correct the behavior rather than reacting once you have been hit and part of you is in parenting mode while part of you is distracted by: "Ow, my eye!"
jmcknight on flickr
Bad Kid-Habit: Clinging
TRY: Cling back. This sounds crazy but worked for me-I tell my 4 year old "Oh my gosh, you are stuck to my butt! Please hang on! Don't fall off!" She laughs like crazy while I try to get dressed and put my makeup on with her hanging on. After a few minutes she's had enough and lets go.
TIP: Finish your coffee first.
Sarah Serendipity on flickr
Dora has always offered girls something different. I hope that tween Dora is still brave, active and doesn't mind setting herself apart from the crowd. I mean, her best friend is (or was -- no word on what's happening to Boots) a talking monkey. Can Barbie say that?
Maybe I'm judging the new Dora too quickly. After all, all we've only seen her silhouette. But that flowing hair and those long, skinny legs give me great pause. My three-year-old adores Dora just the way she is. But she also loves "big girls." The minute she sees Tween Dora, will her devotion to that spunky little adventurer fade for a fashionista middle schooler?
It's like this: When Dora first showed up on the scene, she was an adventurer. But then her cousin Diego came along and suddenly Dora's toys were offering girls two options: princess or babysitter (to Dora's twin baby brother and sister). My hope for Dora's Explorer Girls is that they open up a whole new world of choices for girls 5 and up, not box them in even further.
Are you excited that your big girls will now have their own Dora to play with, or do you wish that Mattel and Nickelodeon had just left Dora alone?












ReaderComments (Page 5 of 11)
2-18-2009 @ 9:29AM
Lola said...I just love how the toy companies help keep women 'in their place'. Don't make her an adventurer as a tween. That's apparently only good if your a boy named Indiana Jones. No wonder girls never learn of all the women who were pioneers in science & nature studies. Oh no, another attack of "I have to go shopping"!
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2-18-2009 @ 9:49AM
ashley said...the upgrade in age was a good idea, but dora needs to do more than hang out in the city with her friends and comb her hair. And i can't wait to see if Dora goes boy crazy (eyeroll)
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2-18-2009 @ 9:46AM
Sara said...I never like Dora to begin with. I don't like that she's teaching American kids Spanish. I think if Mexicans want to move to America, then they should learn to speak English. I am so sick of having to turn every package over a couple of times to find the English side so I know what I'm buying. All Dora does is encourage non-English-speaking people to not learn English, and why should they when we cateer to their every whim? Dora was banned from my house the minute I found out I was pregnant. No one is allowed to buy my daughter anything remotely related to Dora, I even changed diaper brands when it came to potty training and the brand I was using only offered Dora.
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2-18-2009 @ 12:08PM
2beReal said...How sad for you as you seem to have banned the show and it's products due to your bias. So what are you going to do? Not address the president because he is Black??? Get real.
The immigration issue in our country should be a separate issue from a preschooler's entertainment and development. May I remind you that by boycotting such a show, you will not make a dent in the immigration issues of our country.
Unfortunately for you, reality is that today a bilingual person will have more options in the work force, therefore, you may be doing your child a disservice in the long run.
Anyhow, you can always sit up and watch reruns of All In The Family and revel in what America should be, right??
Good luck to you anyhow.
2-18-2009 @ 12:29PM
Sara said...I don't have a problem with skin color or where people came from (I voted for Obama). If people from other countries want to move to America that's great, as long as they do it LEGALLY, and they learn the language. The men and women that founded this country came here from Germany, France, etc. and they all learned to speak English. These languages are an option for American kids to learn in school, if they want, but there aren't childrens' shows based around them. I have absolutely no problem with my daughter learning Spanish, if that's what she chooses to do in school, but I do have a problem with it being forced on her so that ILLEGAL imigrants don't have to learn English.
3-07-2009 @ 5:07PM
Max said...The show hardly caters to Spanish-speaking kids. And why are you against American kids learning a new language? Perhaps if you don't like this country's multi-culturism, you should go somewhere else. I hear the middle east is a great place for people who don't like other cultures.
2-18-2009 @ 9:59AM
honey said...Ok I think this is the worst idea ever. They should leave Dora alone for the future generation of toddlers. What is wrong with having a show targeted for little ones stay that way. My daughter and niece love Dora and Diego. The only fault I see in Dora is she does not teach the alphbet.
LEAVE DORA ALONE.
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2-18-2009 @ 10:18AM
Dan said...It's about time that Nickelodeon recognized that older girls aren't ready to give up Dora once they're out of pre-school. My 7 year old daughter loves Dora and will still watch her when she has the chance. That show is gearded for pre-schoolers and it's perfect for the under 5 set. For a girl her age that show offers nothing more than 20 minutes of mind-numbing purile entertainment.
PBS has a show called Maya and Miguel which I've tried to get her to accept as an older replacement for Dora. No suprise that the profile of the new Nickelodeon Dora looks very similar to Maya - coincidence? I don't think so. Needless to say, Dora is still one of her favorites and Maya is hardly a replacement for Dora.
Let's hope that Nickelodeon uses this new Dora to provide a positive role model for girls.
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2-18-2009 @ 10:20AM
Dre' said...Oh just great, Diego and Dora will be exploring why she missed her period........
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2-18-2009 @ 10:34AM
Kylara said...I completely agree. I'm sick to death of these dolls teaching my daughters that everything will be OK if you dress in expensive, sexy clothing and wear tons of make up. In today's socety, women are NOT being taken care of by their husbands anymore, there is much family violence, and hottie pants and red lips will not solve this. Girls, and boys too, need a strong education and sense of slef reliance and confidence. I forbid my daughter to play with many of the dolls because of this. I would hate to ban Dora.
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2-18-2009 @ 11:25AM
2bReal said...What a message to all of the youngsters that are Dora's loyal fan base.
She's off to a new adventure- the great SUPERFICIAL ISLAND of snooty, materialistic and vain women wanna be's covered in makeup and jewelry. Just what the world needed!!!!!!!!
Just when we thought that NICKELODEAN was above falling to the social pressures of glamourizing little girls just so that they feel accepted.
This change sends out a strong message- if Nickelodean was not strong and behind maintaining the integrity of their product (Dora) girls that identified with the character will perhaps doubt their personal identity as well.
Still the preschool tv shows, products and toy category continues to shrink as the makeup costume party of tween shows and toys continue to turn off the average consumer.
What a loss!!!!!!!!!!!
Hannah Montana, ICarly, Barbie, Bratz and the rest of the little women do not mean a thing for the preschool age.
This new money venture does not prove that it will turn out to be as successful or even close to the real Dora tv show. Don't fix what ain't broken.
Nickelodean, KEEP IT REAL!!!
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2-18-2009 @ 11:10AM
Jason said...I notice lots of people saying that they do not like the mold that they are made to fit into. I have to ask why you jump into that mold then? The people are the ones that let it happen. Look at the whole political correct movement we are going through now. Freedom of speech? What happened to that, you can not say what you want anymore. Well not without serious consequences and if you ask me that is not freedom at all. Same thing with being yourself, people take a lot of flack for being themselves. I love when I meet a women that is not some stupid blond bimbo with an attitude thinking she is something special. I think an attractive women that is stuck up and snotty is ugly. To bad that is what 90% of the women are like, nothing to set them apart, just anouther pretty face with a crap attitude. Every one dresses and talks like they think they should and not how they want. Welcome to America.
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2-18-2009 @ 11:38AM
sspykb said...My tween daughter outgrew dora a long time ago, she will think the new Dora is "Stupid". My 5 yr old is interested in Dora, not my 11 & 14 yr old girls. Instead of trying to reinvent old characters how about inventing some new ones instead. How about a tween that is a great athlete and enjoys hiking & outdoor activities instead of shopping, make-up, & boys. Nick and mattel can do better than this!!!
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2-18-2009 @ 12:25PM
rukkus123 said...Can't they just leave a good thing alone?! None of the Sesame Street characters ever aged and they are doing just fine.
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2-18-2009 @ 12:31PM
Amanda said...Another reason Nickelodeon is banned in our house-now they're dumbing down Dora even more than she was already! Since when is it wrong for girls to still be tomboys when they hit the tween years? That's when you can start teaching them the really fun outdoorsy stuff like how to catch a fish, and they're old enough to go hiking or biking without whining about being tired ten minutes in! Instead, the toy companies are adding yet another character to the girls-have-to-be-fashionista-bimbos mix...like they need another one in that swamp! It's hard enough being a girl who's a tomboy these days without that crap being thrown at them every which way. To the toy manufacturers who think dumbing down Dora is a good idea, PHHBBBT on you!
I grew up a tomboy, and I guess I still am. I totally sucked at sports involving a ball growing up (no surprise when you grow up in a neighborhood where the only kid close to your age is your younger sister), but I love to go hiking, biking, fishing, and anything outdoors like that. I also have a no-fads/batteries required/bimbo fashionista toys allowed rule, and so far that's paid off. My older daughter's toys involve the use of brains and imagination, if not the backyard for playing with. Sidewalk chalk on the driveway, a bike to ride, roller skates, an Imaginarium train set, one of those marble racer toys, a play kitchen that isn't from Fisher-Price, tons of books, and things like that. Videos include classic Disney cartoons and movies, and Magic School Bus is a favorite. No fads allowed, and TV channels like Cartoon Network (GACK!) and Nickelodeon are NOT allowed in our house because we don't approve of their programming-it is DEFINITELY not meant for kidvid! Junk TV punctuated by commercials for junk food and junk toys...I think this country can do without that!
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2-18-2009 @ 12:36PM
Amanda said...Actually, the humans on Sesame Street have grown older, and some of the Muppet characters have changed dramatically from when I was a kid...for instance, Cookie Monster now has to practice moderation and gets nutrition lessons instead of simply being the cookie fiend he was when I was a kid. What's next, charm school for Oscar the Grouch?
And the show overall has been "dumbed down" significantly since my childhood...the segments are choppier, and the show doesn't "flow" like it used to. Call me crazy, but it seems like the producers think that today's children have shorter attention spans than they did when we were kids. (If you don't believe me, get a copy of the Sesame Street Old School DVDs and compare them to today's Sesame Street...you will notice a big difference!) *sigh* Another great show goes downhill.....
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2-18-2009 @ 12:53PM
Jen said...THIS IS SO DUMB!!! Dora was the only show that my 2 year old really liked - aren't there enough things targeted towards tweens??? What about the pre-schoolers! Can't they have a good character to look to?!?!?! Why does Dora need to care about fashion and shopping - that is not what we need to be teaching our daughters - they learn that EVERYWHERE else! BAD MOVE NICKELODEN!!!
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4-05-2009 @ 8:29PM
Nicole said...LOL so is your 2 year old not going to grow up? I think your dumb for just making that comment. Dora grew up and now she's probably alot smarter and alot more interesting. Are you not going to aloow your 2 year old to watch Dora anymore b/c she changed her outfit and her hair grew? so are you teaching your daughter that growing up isn't ok? I'm pretty sure she's going to love Dora no matter how she looks. Would you be alot happier if Dora left an arm or would you stop making her watch it then too?
2-18-2009 @ 2:10PM
JazzB2 said...With all of the Bratz & Barbies of the world, the last thing we need is another power shopper. I think it's sterotypical that all girls/women do is shop. The young Dora explored other things, so what will the elder Dora teach our girls? With the economy the way it is, do you think this is logical? Some things are better left undone.
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2-18-2009 @ 1:03PM
cara said...Why can't Dora still explore but be self aware like real girls?
Don't get me wrong, I am a girly- girl. I love make up and don't go out of the house without doing my hair.
But, I also camp, fish and drive a full sized truck!
I am proud to be a girl, in every sense of the word. Just because I care about how I look doesn't make me stupid! And trust me, I am not some thin stick figure with out a brain! I am a bit over weight and am college educated!
They should allow Dora to grow up, make her be a real girl. Real girls can find new and exciting things not at the mall and still feel pretty.
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