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Pediatricians Call for a Limit on Tobacco and Alcohol Ads
Filed under: News, In The News, Weird But True, Alcohol & Drugs, Media, Expert Advice: Big Kids, Expert Advice: Tweens, Expert Advice: Teens, New In Pop Culture
The AAP wants to restrict the kinds of ads your kids see. Credit: Corbis
In a new policy statement, "Children, Adolescents, Substance Abuse and the Media", published in Pediatrics, the AAP calls for a ban on tobacco advertising in all media, including electronic; limitations on alcohol advertising and shielding young children from substance-related content on television and in movies.
More than $25 billion is spent every year on advertising for alcohol, tobacco and prescription drugs -- money that has been shown to be effectively spent, the statement says. While illegal drugs are always a concern, alcohol and tobacco present an even greater danger to children and teenager because they're the first ones kids try and are gateway drugs, according to the statement.
A preadolescent or adolescent who smokes or drinks is 65 percent more likely to smoke pot than a child who doesn't, the article states, and the younger a child starts experimenting with substances, the greater the risk of serious problems. Every year 5,000 kids under the age of 21 die from excessive drinking, according to the article.
Parents have a role to play as well, the statement warns, urging parents to "exercise extreme caution" in letting younger children watch PG-13 and R-rated movies or adult-themed TV shows because they often show substance abuse. Exposure to more mature programming at an early age may be a "major factor" in kids starting to smoke and drink in adolescence, the paper says.
The article also recommends that advertising and media be discussed in substance abuse-prevention programs. It also calls on pediatricians to encourage parents to limit unsupervised media and "especially encourage removal of televisions from children's bedrooms." Having a television in the bedroom is associated with greater substance abuse and sexual activity for teenagers, the article says.
Pediatricians should also urge parents to limit children and young adolescents' access to channels that show a lot of substance abuse, such as MTV, Comedy Central and HBO, and to watch television and other media along with their children and teenagers and discuss what they see. They should also encourage parents to turn the television off during evening meals, the article states.
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ReaderComments (Page 2 of 3)
9-28-2010 @ 10:10AM
sk said...Oh, I have an idea... How about if parents stop smoking and drinking in front of their kids? That has far more impact than a 30 second commercial on TV. If they want to advertise hard liquor on TV, maybe they can limit it to after 8 or 9 PM. They already heavily restrict tobacco advertising.
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9-28-2010 @ 12:23PM
Bob said...There are so many studies that show who watches TV when and for how long and what they watch and you name it. TV censors should be a ble to limit when these ads are televised so that they are not viewed by nearly all children.
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9-28-2010 @ 10:48AM
bob said...I agree with Jay simply stop selling tabacco products and watch the overall health of the country improve. Ops sorry I forgot about all the money that is made from these sales and the donations that are made from special interest groups(tobacco companies) to our elected officals.
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9-28-2010 @ 12:49PM
fuckmagnets said...Or maybe parents can stop paying TiVO and Sony and the pharmacy on the corner to raise their kids for them. Damn.
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9-28-2010 @ 1:01PM
Leila said...Parents are allowing their kids to spend too much time in front of the TV, or on the computer, or on the phone, and so forth. Parents need to step up and make better decisions/choices for their children. Quit letting kids make their own decisions.
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9-28-2010 @ 1:45PM
wowsham said...so what are they supposed to do when they grow up?
Have momma and dadda make all the choices for them? There is such a thing as TOO much regulation you know. it's why rebellions happen. Do you want your kids to turn against you? I'm not saying spoil them either way, I'm saying there does come a time in a person's life where it is their choice. This is why I got a job when I was 16, even though I wanted one when I was 14, so I could make my own money. I still have had my parent's support every step of the way, but they also taught me that I should take responsibility for bad choices I have made. Making all of your kid's decisions does not make them responsible.
9-28-2010 @ 2:51PM
Rob said...@wowsham That is what the government will be for.
9-28-2010 @ 1:57PM
pd39 said...You want to ban ads??? Let's begin with all the law firm ads. I can't turn on my TV any more without seeing some supposed attorney hawking their suits against the IRS, this pharm. company, that automobile company, or some other major money maker/job supplier. And who gets rich off these suits? That's right. A few dozen, or even hundred lawyers representing thousands or tens of thousands of plaintiffs rakes in a ton of money, while the "victims" the "represent" might get a few thousand -- IF they are lucky.
The origin of GREED AT ITS BEST is in the law schools of America.
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9-28-2010 @ 1:15PM
Marti said...I disagree with Jay. How about people take responsibility instead of depending on the gov't to do it for them? I don't smoke -- never have, never will. I didn't need a law to keep me from doing it. I just needed some common sense, responsibility, and self discipline.
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9-28-2010 @ 2:26PM
AngieGee said...Tobacco ads have been gone from the tv since 1970. Have these pediatricians been hiding in a cave? Why not get rid of all the stories about celebrities and their addictions to sex, drugs and booze? Or how about those ads for products used on a womans personal area? Or those commecials about erectile dysfunction?
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9-28-2010 @ 2:07PM
sandy said...What about all the ads showing women in their underwear, with breasts almost completely exposed? So many ads for men's pleasure - yet the products that would enhance the pleasure for women is banned.
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9-28-2010 @ 2:17PM
Cheryl said...And I'm sick to death of Viagra and related products commercials during the evening news!!! Come on!
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9-28-2010 @ 2:20PM
JAMES SCHULKE said...I think we should go back to the days when every one worked to survive and did not have time to have all these problems,if we remove 80% of the experts and replaced them with comon sense we would not have so many problems....
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9-28-2010 @ 5:37PM
Steve said...No we have to get all the varieties of Psychologist's together and have them petition the Advertisers and TV networks to cease with the mindless, predominately stupid, fear pandering commercials.......
Just give me the information please!
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9-28-2010 @ 2:55PM
Alison said...Yeah, right...Next thing you know they won't have ads because of condoms, Birth control pills or taking care of HIV...I know, if it exists, just ignore it...as an ex-smoker, just let those who choose to, have that choice. Just monitor your kids! Oops! That means you have to be responsible!
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9-28-2010 @ 4:40PM
Jay said...I am against telling, or ruling people to do, or abstain from anything really, its a free choice and people can make up their own minds. children are the responsibility of their parents, not the government, or somebodies eleses twisted idea of what they should or should not see, or do. again, its for the parent individually to raise the child. don't like whats on t.v. limit your childs intake of t.v. and monitor what they do watch? telling people they can't have sugar, or fast food because it may spoil children is stupid and sounds like the Democrats answer for everything, ban everything we feel is evil, so nobody can have it because it may hurt the kids? bull, I don't want a nanny state government!!
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9-28-2010 @ 4:40PM
molly6 said...Take the Viagra commercials off too. And the Vagisil and the KY JELLY FIREWORKS are insulting and disgusting and I wouldn't be either because of them!
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9-28-2010 @ 4:42PM
Kevin Brown said...Once again we see cenorship used as the supposed answer to bad parenting. I am an adult and I want to watch adult content not child-friendly censored content. Police your own children's viewing habits people!
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9-28-2010 @ 5:36PM
leon said...I wanna see more ads promoting the thrill of sex and the benefits of climaxing. If they are showing condoms on tv I wanns see them wear one and use it so we all can see the benefits. Yahoo go for it
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9-28-2010 @ 6:17PM
sonnyhasmotives said...Honestly, if it's an adult tv/cable channel/network, why are kids watching it? There are stations and networks made for different age groups. Put blocks on crap when you're not home if you don't want your kids to see this stuff. Simple as that. Don't go chewing out the tobacco and alcohol industries for what your kids do if it's on a channel they shouldn't be watching.
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