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Abercrombie & Fitch Selling Padded Bikini Tops for Tweens
Filed under: In The News, Weird But True
You're taking your 10-year-old daughter to the beach. Sunscreen? Check. Beach blanket? Check. Pail and shovel for building sandcastles? Check. Fake boobies?
Whaaat?
Want to get a head start on puberty? The folks at Abercrombie & Fitch can help. The New York Daily News reports they're offering padded bikini tops for prepubescent girls.
Your kid could be flatter than Fargo, N.D., but she'll be keeping up the Kardashians with the company's latest line of swimwear. Not everyone likes the idea.
"You should be ashamed!" one critic posts on the company's website, the Daily News reports. "Remove the suits from the stores!"
"Shame on you for sexualizing small children," another commenter writes. "In a world where parents work hard to keep their children safe, you go and make little girls look like they have breasts? Perverts."
Abercrombie & Fitch also offers unpadded bikini tops for girls who don't want to work their way through fourth grade at Hooters. However, this is not the first time the company has drawn fire for tarting up tweens. In 2002, the company offered thongs to the My Little Pony crowd.
Executives at Abercrombie & Fitch, who aren't talking to the media, should perhaps take a clue from Primark, a British clothing retailer that tried to sell padded bikini tops to little girls last year.
The London Daily Telegraph reports the firm dropped the line after members of Parliament, including British Prime Minister David Cameron, pitched walleyed fits over the concept.
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ReaderComments (Page 2 of 12)
3-28-2011 @ 2:34PM
Bill said...You are a typical teenager with an underdeveloped brain and judgment. You should have nothing to say about the matter because you are "not qualified".
3-28-2011 @ 2:59PM
tee said...My daughter is 12 and is well endowed. Even if a bra or swimsuit is lined you can still see nipples. I would buy a suit with padding.
3-28-2011 @ 3:06PM
old enough to remember said...Emma, you say you are a teenager. I have no problem with you wearing a padded bikini top if you so want. However, these swim tops are being sold to girls as young as 7. THAT is what is bothering people.
3-28-2011 @ 3:13PM
Alicia said...I'm with Emma on this. It's not geared towards seven year olds, this thing is for girls from about 9-14. At 9, many girls need bras and the padding will hide "nippling" and provide a little support. As for the older ranges these are meant for, they definitely need something like this. Abercrombie & Fitch have plenty of other things to answer for, but this isn't one of them. People should be more upset about their business model than this product. If your pre-teen isn't developed enough to need them yet, fine. Not all girls between 8-12 are so lucky. I was a B cup before I reached the eighth grade and I wish they'd made padded bathing suits for young girls 10 years ago because it would've saved me a ton of teasing for being the first in my class to develop breasts.
3-28-2011 @ 5:38PM
kyle said...@bill most teens nowadays are smarter than adults.
3-28-2011 @ 5:26PM
Debise said...Emma, It was a long time ago that I was a "tween", but I still remember how uncomfortable it was when I would wear a swimsuit and my new breats would react to the cold water. I don't see anything wrong with a padded top for tweens/teens as long as it is in the cup area for concealing rather then for "push-up". I don't, however, agree with children 8-16 wearing "bikinis". I think parents are asking for trouble when they choose skimpy suits and clothing for their girls. I honestly had more trouble with the "super skinny" jeans, and "short shorts" they are selling on their site to the same age group. Any FYI I have 5 children 25 years old to 8 years old, for anyone who wanted to know my perspective.
3-28-2011 @ 5:46PM
bugaloosnana said...The big difference Emma is that we're talking about 7yr old girls, not teenagers. So, yeah, a big difference.
3-28-2011 @ 7:07PM
Valerie said...They are saying the bathing suit was aimed at 7 y/o. Were you anywhere near developed at 7???? I think not. Read the article again.
3-28-2011 @ 8:34PM
frogosopher said...You're all sick f**ks.
Note well: it's the 'moms' who want this garbage for their mini-twits.
Why should 'mom' need to wait until her twit is twenty-one to start living a 'do-over.'
To wait all those years? By then, the tattoo aiming down 'mom's' a** will have stretched so badly--no one will know where she wants it.
Sooooo sick you are.
3-28-2011 @ 8:41PM
Dale said...To be fair, there ARE some girls these days that are develpoing at a much younger age especially with all the hormones they're pumping into our food today!! I know a girl, Liz, who started growing her breasts when she was 7 and started having her periods when she was 9!! My friend's daughter was too big for her C-cups by the time she was 13!! When I saw the bra on the wash line, I thought it belonged to my friend, but she said it was her daughter's and raved about how nuts it was that she was already too big for it at 13!! I've also heard of a girl that started growing breasts at 5!! It COULD be that these "bras" are aimed at these types of girls. However, other than in those types of instances, I DO agree with those that say this is not a good idea! Here we are, going overboard to protect our kids from predators and, at the same time, we're supposed to buy the newest A&F gear to tart them up even more and at a much younger age??? Is this stuff sold to support a young girl's breasts, or is it sold to support the neighborhood pervert's kink??
3-28-2011 @ 10:11PM
CHARLEY TWO BEARS said...BETCHA HAVE SOME NICE TATTOOS ALSO..RIGHT ?
3-29-2011 @ 7:25AM
Cheria said...Emma, honey, the big deal is that young girls should be free to be young girls and not conform to some nonsense made up by perverted Executives at Abercrombie, The big deal is the world is filled with pedophiles who, though they may not need help sexualizing children, thrive on these types of clothing, possibly leading to young children being sexually abused. And many, many children are sexually abused. I work with them and it's heartbreaking. The big deal is that it is not appropriate, and hopefully you will understand all of my objections, and others, when you have a child to love and protect. No one is saying teens cannot have padded tops but younger girls, no, honey. It's just not okay or even safe for them.
3-28-2011 @ 2:17PM
David said...It's amazing how many people hide behind the 'if you don't like it don't buy it/don't listen to/don't go" message when it's about their profits (Money)! I wonder if she feels the same way about guns!
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3-28-2011 @ 2:19PM
Victoria said...That is just wrong to make a 7 year old look like she has breasts. Honestly I'd like to know who would even buy this for their daughter. Thats a little kid who doesn't need the threat of some pervert "checking her out". These things need to be removed from the market and the pervert who thought them up needs to be fired or something.
Reply
3-28-2011 @ 2:18PM
Dianne said...This is promoting child porn plain and simple. The CEO or someone else at the top of A&F must be into this. Parents that buy this crap are just S T U P I D or else really do not care what happens to their pre-teen daughters.
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3-28-2011 @ 6:44PM
Tony said...think you're stretching a bit.
3-28-2011 @ 2:21PM
donna said...I feel sorry for Abercombrie and Fitch. They must be desperate for business. I could teach them a few things about clothes, BUT they would be appropriate for kids and NOT perverse. Good sellers tho! Send me a note. This is way out. We worry about our kids enough already. Its almost unbelieveable what is going on today against kids. Lets appeal to them with any OTHER appropriate clothing lines that would sell like hotcakes, become a SAFE rage and let our kids enjoy them and not invite perverse attention. Geeze
Get in touch w/me, i have some great safe ideas that kids would love and so would their parents.
Reply
3-29-2011 @ 7:50AM
nut4books said...Retail will always try to sell to kids. It is up to the parents to say a loud "NO". Once the item is not selling, it will go away.
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4-12-2011 @ 1:16AM
cpneno9221 said...This is beyond disgusting. Sure blame the parents but seriously padded bikini tops for kids? Who in the world would come up with such an idea? This is sick pedophile status. I feeling like vomiting.
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3-28-2011 @ 2:25PM
stillmanbd said...Abercrombie's designers need to be watched for online pedophilia activities and their personal lives should be investigated.
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