Gwen Stefani Kid Collection to Launch at Target

Filed under: Fashion

gwen stefani

Credit: Jack-Apg/

Gwen Stefani has conquered music. And women's fashion. And perfume. And clothes for young adults. Plus, she's mom to two of celebritydom's trendiest tots. So, it seems only natural clothing for kids should be in the works.

Women's Wear Daily
reports the rocker mama is teaming up with Target to launch Harajuku Mini, a take off of her Harajuku Lovers young contemporary line that will come with a mini price tag, too.

The line, for babies, children and tweens is set to hit Target stores and in November, according to the fashion industry publication, with prices ranging from $4 to $30.

"Harajuku Mini is a dream come true," Stefani, who designs L.A.M.B., tells WWD. "I've always wanted to do a cool children's fashion line inspired by the supercute and playful kid's clothing you find in Japan. The whole idea is about being creative, expressing your own individuality and having fun getting dressed."

This is the latest designer collaboration kiddie collection for Target. Past collaborations with the store have included labels Calypso St. Barth, Petit Tresor, Appaman and Little Seed.


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Start by teaching him that it is safe to do so.